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Do Macs make you more creative? |
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Friday, 21 March 2008 |
 It might be that the entire Apple "Think Different" campaign was more of a success than realized. Researchers at Duke and Waterloo Universities say the Apple logo makes people more creative.
In a visual acuity test, where they flash an image for a nano-second or so, people were asked to identify a use for a brick after being flashed different company logos. The people who saw the Apple logo consistantly came up with a more creative use for the brick than the people who had other logos flashed on them (i.e. IBM). So if you are getting into a creative slump, reboot your mac and gaze at the wonderous Apple logo as your machine comes back to life, sparking new ideas in that brain of yours.
- From Gear Log via the Apple Blog -
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Mac sales breaks double digits |
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Tuesday, 18 March 2008 |
 According to NPD market research firm the Mac has a 14% market share in new computers, up from 9% last year. Apple also accounted for 25% of the money spent on computers (up from 16% last year).
Things are looking up and the halo effect seems to be working.
From AppleInsider via ZDNet
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Written by David Jackson
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Monday, 17 March 2008 |
 Forbes reported in this article that the US Army is looking to Macs for better security.
A division chief in the Army's office of enterprise information
systems, says the military is quietly working to integrate Macintosh
computers into its systems to make them harder to hack.
Seems all those Microsoft servers and PCs are just too easy.
I'll sleep better knowing there is a Mac guarding our national secrets.
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Apple pushes iTunes to cars. |
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Wednesday, 12 March 2008 |
 Apple has sealed a deal with USTelematics to have iTunes available in passenger cars. USTelematics's product is Voyager. Voyager is online access in a car, based on IPTV technology.
Apparently USTelematics & Apple had come to an agreement earlier, but now they have the pricing squared away. Kinda crazy when you think about it. Soon you'll have access to your iTunes account in your new car. Unfortunately the US Telematics website doesn't work quite right, you can't spec out a car or take a look at the cars they say are on eBay. But as an example for price, an '07 Lexus with talking email will run you about $400 / month, while an '07 Toyota Minivan with satelite TV will run you $430. The voyager car PC runs about $800, without the hotspot or CD/DVD player.
US Telematics press release
More about US Telematics
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Tuesday, 11 March 2008 |
 Okay, it's way late. I'm going to bed. But, wait. What's this? The Apple store has been down now for over two hours! The usual be back soon sign is out front. So what gives?
Some speculation is that the store takes a long time to do maintenance. Some say that it is going down in anticpation of major product releases. Usually the site going down doesn't mean much. Just regular maintenance. But it is technically Tuesday, so who knows. Take a look at the Apple store later today and tell us if you see anythig different.
Apple Store
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Major security flaws in Leopard |
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Sunday, 09 March 2008 |
 Subrosasoft's MacForensicLabs has published a white paper outlining security flaws in Apple's OS X Leopard (10.5.2) operating system. The magic triangle of flaws could lead to a serious security issue for any Mac user. The combination of address book availablity, Application's folders permissions & the bundled application architecture are ripe pickings for would be malicious code.
MacForensicLabs' white paper is based on their own reserach and findings with Leopard by their research and development teams. It is published to start discussion on the topic of malicious code for the Mac. They also cover some suggestions for locking down these flaws, but it looks like it is something that Cupertino would have to do more than an end user.
MacForensiclab's White Paper on OS X Malware & Security
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The Church of Mac, really. |
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Saturday, 08 March 2008 |
 A little follow up post to the Kawasaki / Balmer interview. While Microsoft may have an evangalests on staff, Apple now has a church online at www.thechurchofmac.com. Yes, that's right, the Rev. Dr. Bobby Newton has been broadcasting the word of Steve since February 27th with free Pod Casts (videos).
He is a little freakish, speaking as if he really believes in what he is saying (he is an actor after all). He has his own spin on who should buy a Mac Mini, on running Windows on the Mac, and even some love advice for non iPhone users. Please don't get crazy and start sending him to much money, but subscribing to his podcast is okay.
Blessings on you and all your Macs.
Tony Edwards aka the Reverend Doctor Bobby Newton.
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Saturday, 08 March 2008 |
 While the iPhone SDK came out this past week, I've refrained from posting to much about it until the dust settled. Now it has and we have some better perspective on what it means. The best article I've found so far to explain what the SDK means for the iPhone and the Mac OS is on PC World's website.
The most interesting thing about the SDK is that the Cocoa Touch developing platform is slightly different from the OS X Cocoa platform, but that much of the code used for one is usable by the other. So that means that the programmers can re-use code from one platform to another, with just a few UI tweaks. This could mean that there would be widget or actual applications similar to the iPhone apps coming out shortly after or with the iPhone apps.
PC World's rundown of the iPhone SDK.
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